T M/H
A New York Designer
First concept:
Using Double exposure can be used with color vs black & white to show a contrast of two things. A way of reveling whats within a person. Using color to highlight emotions, feeling.
Second concepts:
Revealing the REAL you. You may think you know what someone is all about on the outisde, but really are into different interest.
Final concept chosen
A man with glasses dressed up is actually an all star football athlete. This went best with Captify’s audience identification product.
Landing page branding top header being used in real time. The bottom was a collaborated effort with Marketing coordinator using Word Press.
Email campaign designed then placed in Hubspot software.
32' feet wide banner print
Second final concept used
9’ tall column print
Creative merchandise supplied by Brilliant Made, creatively directed by me. Example of vendor and budget management using brand guidelines .